Category Archives:
Storytelling in Business

October 16, 2007

Story – You’re in the Right Place

Deborah and I just returned from a month long trip to London and Germany. For the first 18 days we worked: a Story Theater Retreat in London, 2 Retreats in Munich, a keynote at the German Speakers Association annual conference and finally, a speech at a human resources convention in Cologne. It was a very […]

August 27, 2007

What is Motivational Speaking – Part Three

Ted Liss was my acting teacher in Chicago back in 1969. Once a week for 2 ½ years I attended his acting class in a smoke-filled room that smelled like coffee and pulsated with the tensions of youth. His acting studio was small and tightly packed with a variety of young adults in their twenties […]

July 2, 2007

What Exactly is Motivational Speaking? Part One.

I’ve been giving speeches for 18 years now. After hundreds of speeches in front of all kinds of audiences large and small, I made a shift: I stopped focusing on content and started focusing on meaning.

March 23, 2007

Story Theater – The Science of the Art of Storytelling in Business

For 10 seconds I was blind. As my vision returned, I could barely see past the first row because of the stage lights. It was full of people staring at me. I grabbed hold of the microphone stand, took a deep breath and began to tell my story. After seven long minutes it was over. […]

March 22, 2007

Podcast on Business Week.com

I was recently interviewed for a Podcast (downloadable audio) on businessweek.com. The subject was the use of stories in sales. In this interview, I discuss how strategically chosen and crafted stories stimulate imagery and emotion to overcome objections and close more sales. To listen to my interview, go to Businessweek.com and download it. Doug For more information on […]

March 21, 2007

How To Write and Deliver a Dynamite Speech – Part One

How to Write and Deliver a Dynamite Speech – Step One: Define Your Core Message © by Doug Stevenson A dynamite speech is built upon a strong foundation of form and structure. I call this the architecture of the speech. Without the proper form and structure – the right elements organized in the right order […]

March 21, 2007

Storytelling for Business

Welcome to my blog. I’m Doug Stevenson from StoryTheater.net. We have just launched this blog, so please bear with us while we get it populated with our services and tips. While you’re here, please subscribe (above right) and you’ll be notified when we have more news for you – it won’t be long! Doug