November 13, 2013

Corporate Storytelling Video by Doug Stevenson

Story Theater Method BookCorporate Storytelling Video sample

This video is an example of how I use a story to market and sell what I do. It also demonstrates my Story Theater Method in action. In other words, it is a strategically chosen, crafted and performed story intended to get a desired and predictable result. Which it does.

The title of the video is: The Pill in the Peanut Butter.

Since I have been using this video on the home page of my website, I have seen an increase in direct calls to my office off of Google and Bing searches. I have booked more business with people who have never heard of me before, than in the years before I used this story.

If you want to learn how to use storytelling more strategically and effectively, call me. I inspire people with my stories and then teach and coach others on how they can use stories to improve their business results.


Doug Stevenson, CSP, works with individuals and organizations to help them identify and tell inspiring stories that make a point, teach a lesson or sell a product or service. He is the president of Story Theater International, a Tucson, Arizona based consultancy. He is the creator of The Story Theater Method and the author of the book, Doug Stevenson’s Story Theater Method and the Next Level Video eLearning Series.

His has delivered keynote speeches, workshops and training courses on storytelling and story selling for clients in 16 countries including Aetna, Abbott Labs, Amgen, Caterpillar, Con Agra Foods, Deloitte, Google, Genentech, Hewlett Packard, Lockheed Martin, Microsoft, Oracle, Volkswagen, Verizon, The Nickelodeon Channel, The Department of Defense, The National Education Association and many more.

To inquire about Doug’s availability email: [email protected]

Doug can be reached at 1-719-310-8586. Learn more about how Doug can help you tell your story, attend a Story Theater Retreat, purchase the book, eBook or Story Theater audio six pack, and sign-up for the free Story Theater newsletter at:




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